Thursday, March 10, 2011

Writing an Article the Proper Way

Article Marketing is a simple and cost effective way to promote a business and drive high quality traffic to your website. Writing an article correctly builds trust with your prospects and helps to establish you as an authority in your area of expertise.

If you want to become an article marketing expert then follow the simple guidelines to writing an article below.

Step #1: Find your target audience

It's important to get into the mind of your prospect when writing an article. Think about what they'd like to hear and what they are looking for and tailor your article based on their needs.

You'll have a captive audience once you know what your prospect is looking for.

Step #2: Choose the right keywords

The main purpose for writing an article is to get your prospect to read your article. The best way to do this is to optimize each article you write with a specific keyword. There are two types of keywords. Long Tailed and Short-Tailed keywords.

An example of a long tailed keyword would be "how to write an article." An example of a short tailed keyword would be "article marketing."

When you're writing an article you're best bet is to choose a long tailed keyword, since there's a lot less competition competing for that keyword. This will be the best chance to get your article viewed by your target audience.

Step #3: Select your topic

Once you've picked what long tailed keyword that you want to use, it's time to chose the topic that you are going to write about.

For example, if your long-tail keyword is "writing an article," than your topic could be "steps to writing an article correctly."

Step #4: Write article

The most important part to writing an article is to just get started. The process should take less than an hour to finish and don't be too concerned about making sure that it's perfect.

Simple steps to writing an article:

1. Pick three main points to your article, then make them into one sentence each. 2. After you've chose your three main points, write 3-5 sentences for each of those points. 3. The three main points that you've chosen will be the first sentence of your three main paragraphs. 4. The 3-5 sentences that you've written will the the body of each paragraph.

All you need is an introduction paragraph now that your three main paragraphs are complete.

*All you need to do is write 3-4 sentences that sum up the the paragraphs and you can make this your introduction.

Now all you need is a conclusion.

*All you need to do is write 2-3 sentences that summarize your main points and you can make this your conclusion.

Step #5: Writing the title of the article

It's important to follow these steps when writing the title of the article.

1. Put your entire keyword in the title of your article. 2. Put your keyword at the beginning of the title. 3. If you can, make your title a question since people need to have their questions answered.

Step #6: Distribute article

If you want your articles to rank high in the search engines then it's important to submit your articles to as many article directories as possible.

There are some automated tools that will submit your site automatically to hundreds of directories for you. These tools are a tremendous time saver and are worth the investment. The best tool that I recommend using for submitting articles automatically is Unique Article Wizard.

Writing an article properly is an effective way to promote your website without spending a lot of money. If you write your articles the right way then you can achieve top search engine rankings.

You can dominate the search engine rankings for years to come using article marketing and the best part is that it's free to do.



To Your Success
Kamal Todary
http://www.lessons2success.ws





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