The Real Secret to SEO ?

Search engine optimization is one of the oldest and most reliable traffic generation methods. Since your visitors are highly targeted, they visit your site and take action. The biggest advantage is that it doesn't cost you a single cent to drive this traffic. But many people are still lagging behind when it comes to ranking well with the search engines. So many fallacies are now spread as truth when it comes to SEO because it has grown so much that it can be difficult to actually understand how search engines operate. A good knowledge of SEO and its components, as well as how these components work together, are vital if you want to use the search engines in your favor. We will be debunking some of those myths in this article and you need to know them if you want to have a chance at making SEO work for you.

If you want to rank high, you should optimize the long tail keywords. You can find this myth in many internet marketing circles. Actually, it's not necessary to optimize long tail keywords because these are low competition words and phrases that don't get many searches. That's why it's simple to rank for long tail keywords. All you have to do to rank for them is use them naturally somewhere in your content. It's as easy as that. Long tail keywords are worth targeting because you don't have to spend time on optimization for them.

Another other myth that is quite common and you should be aware of when you are optimizing your site is that your site will be banned if you don't conform to Google's rules and regulations. The main reason is because most of Google's regulations for webmasters are simply common sense. It's not compulsory for you to study them if you are certain you are in the right. You need to make certain you aren't doing anything that the search engines might see as spam or cheating. But yes, go through these Guidelines once because they keep updating and it will help you with gathering knowledge.

Some people believe another common fallacy which is that if you update your site frequently with fresh content it has a great benefit on your SERP rankings. Spiders will crawl your website more frequently if you are constantly updating it and adding fresh content but it will have little effect on the rank of your site. Therefore, you don't want to update your site with forced changes just for the benefit of the search engines. It won't have any major impact on them. A little searching will reveal that many top ranking websites in popular niches haven't been updated in ages.

You can profit from search engine optimization, but you have to be patient and learn how to do it right. You may want to find some trusted sources of information on this subject for when you find yourself getting confused about something. You don't have to be perfect, as everyone makes mistakes, but you can become skilled enough to get highly ranked for your sites.

To Your Success

Kamal Todary
http://www.lessons2success.ws

The Real Secret to SEO ?