Using Expired Domains To Get Traffic

Before deciding on buying the domain, you may want to know how many people have owned it, and why they don't want it anymore. Several different people could have used expired domains in its lifetime. They may have had a website designed, built links to it, had it advertised in search engines, and other things. There are several reasons an owner may let his domain expire.

The owner has no more interest in his business
The business may have closed down
The owner could have forgotten to pay the renewal fees
They couldn't afford to keep it running

There could also be many other reasons that the owner of the domain let it expire. At any rate, you can buy it if you so wish. You can either build a website on it, or use it to link to one you already have. It can be a great opportunity to get customers that used to link to the bought domain. They may see your company as something that is useful to them. Although you can never know the exact popularity of a certain domain, there are things that can be done to get an estimate.

By using link popularity, you can find out the number of websites that are linked to the domain. The greater the number of links, the potential traffic you can receive in the future. If the link is popular, it stands a better chance of getting good quality traffic.

With the Alexa toolbar, you can gauge the number of hits a domain receives. If a domain has not gotten any hits in three months, Alexa drops it. This can tell you how much traffic the domain receives. If a website has an Alexa rank of 100,000 then it probably gets two hits a month. This can help you to tell how much traffic the domain you are thinking of buying gets.

Google page rank uses a scale from 1 to 10. It uses the number of pages linked to a specific domain. Using the Google toolbar, you can type in the domain name to get the page rank.

Some domain owners have paid for registrations on search engines like Yahoo or Look smart. Type the full URL into these directories to see if the domain you want to buy is in them. If you buy the domain, the registrations transfer with you. It is very profitable if the website happens to be in the top 10.

Using expired domains to get web traffic can be a time consuming process, but many people have had much success with it. You can try it out for yourself and see if it is something that you would like to try.

To Your Success
Kamal Todary
http://www.lessons2success.ws

Using Expired Domains To Get Traffic